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Customer Service · Full-time

Direct employer

Customer Development Manager

EABL / Diageo

NairobiManager · Not statedCloses Monday, 26 October 2026, 23:59 EATChecked 15 Oct 2026
Illustration of an office desk with a laptop, notebook and Kenyan flag.

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About this role

This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.

Role overview

East African Breweries PLC (EABL) is hiring a Customer Development Manager based at their Nairobi headquarters. This full-time role suits experienced leaders with a background in FMCG or trade environments who want to drive customer and channel growth across East Africa.

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What you will do

  • Define regional go-to-market principles and channel standards across EABL markets.
  • Establish frameworks for various trade channels including On Trade, Modern Trade, and Digital.
  • Own regional distributor excellence and strategic route-to-market partnerships.
  • Create and manage a strategic partnerships platform to enhance market reach and execution.
  • Lead development and deployment of regional revenue growth management frameworks.
  • Define customer development strategies including category growth, pricing, promotions, and joint value creation.
  • Set regional standards for commercial enablers like Outlet IQ and On-Shelf Availability, coordinating with Digital & Technology teams.

Requirements

  • Hold a degree.
  • Have at least 7 years of leadership and execution experience in a similar role within FMCG or trade environments such as hotels, bars, or restaurants.
  • Understand profit and loss and budget management.
  • Be able to lead, coach, and develop a team.
  • Possess strong commercial and financial planning skills including channel profitability and trade investment management.
  • Have a passion for luxury and Reserve brands with knowledge of competitors, distributors, and key customers.
  • Demonstrate excellent relationship and networking skills across functions and levels.
  • Have experience in coaching others.
  • Have experience in change management, complex stakeholder management, and leadership team participation.
  • Have cross-functional and multi-cultural working experience.

How to apply

Apply through the employer's official contact by submitting your application before Monday, 26 October 2026.

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