Sales and Marketing · Not stated
Recruitment agency · Pavago KenyaSEO & AEO Specialist
Employer not disclosed by Pavago

Published by employer
About this role
This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.
Role overview
A company is hiring an SEO & AEO Specialist to work full-time remotely from Kenya during U.S. business hours. This role suits someone with experience in SEO and content creation who can manage multiple client websites and understands AI-driven search optimization.
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What you will do
- Audit and improve client websites including content, metadata, internal links, and site structure.
- Update and publish website content directly using WordPress or other CMS platforms.
- Implement local SEO strategies such as location-specific content and Google Business Profile signals.
- Write well-researched and engaging content like service pages, blog posts, and location-based landing pages.
- Use Answer Engine Optimization techniques to enhance visibility in AI-driven search results, featured snippets, and voice search.
- Organize content around relevant questions and search intent while keeping it clear and readable.
- Monitor website rankings, organic traffic, and engagement to find improvement opportunities.
- Manage content calendars and deliverables for multiple clients, tracking deadlines and resolving issues promptly.
Requirements
- At least 2 years of hands-on SEO experience, preferably with local or small-to-medium businesses.
- Strong skills in writing clear, persuasive, and SEO-friendly content.
- Practical knowledge of Answer Engine Optimization and AI-driven search concepts.
- Experience structuring content for featured snippets, People Also Ask, and AI search visibility.
- Familiarity with SEO tools like Google Search Console, Google Analytics, Ahrefs, or SEMrush.
- Experience working directly in WordPress or another content management system.
- Excellent written English with strong grammar, clarity, and attention to detail.
- Ability to manage multiple client accounts and deliverables independently.
How to apply
Apply through the employer's official contact. The employer has not published a closing date.