Sales and Marketing · Not stated
Recruitment agency · Corporate Staffing ServicesSales Executive
Employer not disclosed by agency

About this role
This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.
Role overview
A leading importer and distributor of alcohol brands in Kenya is hiring a Sales Executive. The role is full-time and based in Western, Central, and Nairobi regions. It suits candidates with experience in FMCG sales and marketing who can manage sales, marketing, and distribution effectively.
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What you will do
- Identify and visit existing and potential sales outlets to service accounts and obtain orders.
- Build and maintain business relationships with current and prospective customers to generate new business.
- Support brand marketing by identifying opportunities for listing and activations based on market understanding.
- Execute trade marketing strategies including brand activations, merchandising, and point-of-sale placement.
- Develop close working relationships with resellers, traders, and retailers to gain trade support and loyalty.
- Represent the company ethically and manage financial activities according to business standards.
- Monitor and report on competitors' pricing, products, delivery schedules, and merchandising techniques.
- Provide management with reports on customer needs, competitive activities, and potential new products.
- Submit activity and results reports such as daily visit reports, weekly plans, and monthly territory analyses.
Requirements
- Bachelor's Degree in Business, Marketing or related field from a recognized institution.
- At least 5 years' experience in the FMCG industry.
- Experience in selling and distribution of alcoholic beverages is an advantage.
- Excellent communication and interpersonal skills.
- High professionalism, discipline, punctuality, honesty, and loyalty.
- Strong sales and marketing skills with ability to manage clients end to end.
- Ability to handle multiple tasks within deadlines.
- High personal organisation and attention to detail.
- Strong business acumen and results orientation.
How to apply
Send your CV quoting the job title 'Sales Executive-Distribution' on the email subject through the employer's official contact. Apply before Friday, 13 November 2026. Only shortlisted candidates will be contacted.