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Sales and Marketing · Full-time

Recruitment agency · Career Directions Limited

Area Sales Manager (Bombolulu)

Employer not disclosed by agency

MombasaManager · Not statedDeadline not stated by agencyChecked 27 Sept 2026
Illustration of a design desk with a camera, colour samples and packaging.

About this role

Role overview

The main purpose of this position is to on channel visitations to drive retailer awareness & turnaround on SIMs & Float while paying attention to visibility and merchandising at point of purchase for SSOs and cash agents. Key Responsibilities: 1. SSO & Agent Recruitment & Mapping - Effectively manage the identification and recruitment of Agents, targeting mobile money outlets and high traffic retails stores. 2. Call rate - Visit SSOs & Agents regularly using agreed route plans (beat plans). 3. Training and delivery of business tools - Provide all requisite tools for transactions at SSO & agent outlet and train SSOs and TKash Agents on processes 4.

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Full role details

AML training and testing – Train agents on AML and SSOs on KYC process in relation to SIMREG 5.

Float and stock cover and sales – monitor and effectively enforce 1.5x stock rule for agents and ensure SSOs have adequate stock SIMs for new registration and activations 6. Merchandising – Develop and maintain merchandising standards by availing merchandising materials at SSOs and Agent outlets. Principal Outputs for this role: Outlet recruitment – Tkash, SSOs, ASOs Outlet management – retailer training, branding and output tracking Sales targets - Delivering assigned sales targets on Tkash, SSOs, gross additions and devices Product visibility (PICOS) - ensuring visibility at ASO, Tkash, SSO and retailer outlets Product availability - ensuring availability of Telecommunications products within the assigned markets.

Reports - sharing reports as required. Requirements Diploma or Bachelor’s Degree in Business, Marketing or related field At least 1 year experience in sales and distribution role in an FMCG or Telecommunications Customer focus Influencing and negotiation skills Networking and building partnerships Analytical thinking

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