Sales and Marketing · Full-time
Recruitment agency · Brites Management ServicesAlcohol Sales Representative
Employer not disclosed by agency
About this role
This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.
Role overview
An undisclosed employer is looking for an Alcohol Sales Representative to work full-time in Nyandarua and Laikipia counties. This role suits someone who is self-motivated, commercially minded, and experienced in alcohol sales, aiming to grow sales and build strong trade relationships.
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What you will do
- Drive sales growth by identifying new customers and managing existing accounts to meet sales targets.
- Visit distributors, wholesalers, bars, restaurants, liquor stores, supermarkets, and other retail outlets regularly.
- Develop new business opportunities, negotiate orders, and implement sales promotions to increase market share.
- Build and maintain strong relationships with distributors, wholesalers, retailers, and key trade customers.
- Follow up with customers, process orders promptly, and resolve sales-related issues effectively.
- Monitor distributor performance, stock levels, and customer demand to ensure consistent product availability.
- Prepare sales orders, maintain accurate customer records, and submit sales reports and market visit updates on time.
- Track customer payments and coordinate with Finance to manage outstanding balances according to credit policies.
- Observe competitor activities, pricing, and market trends, and provide feedback to management.
- Ensure all sales and promotional activities comply with company policies and Kenyan laws on alcohol marketing.
- Maintain professionalism and manage time effectively while planning and conducting territory visits.
Requirements
- Diploma or Degree in Business Administration, Sales, Marketing, or a related field.
- At least 2 to 3 years of proven experience in alcohol or alcoholic beverage sales.
- Valid Kenyan driving licence suitable for the assigned vehicle.
- Minimum of two years practical driving experience.
- Proven record of consistently meeting or surpassing sales targets.
- Experience working with distributors, wholesalers, bars, liquor stores, supermarkets, and other retail trade channels.
- Strong skills in selling, negotiation, persuasion, and customer relationship management.
- Good understanding of alcohol distribution channels and retail trade dynamics.
- Excellent territory management and route-planning abilities.
- Strong numerical, reporting, and analytical skills.
Benefits
The salary offered is between KSHS 45,000 and 50,000 per month.
How to apply
Send your CV through the employer's official contact. Interviews will be conducted on a rolling basis until the position is filled. Only shortlisted candidates will be contacted. The employer has not published a closing date.
Salary disclosed: KSHS.45,000-50,000