← All open jobs

Customer Service · Full-time

Direct employer

Retail and Customer Insights Analyst

EABL / Diageo

NairobiNot stated · Not statedCloses Wednesday, 4 November 2026, 23:59 EATChecked 26 Oct 2026
Illustration of an office desk with a laptop, notebook and Kenyan flag.

Published by employer

About this role

This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.

Role overview

EABL / Diageo is hiring a Retail and Customer Insights Analyst based in Nairobi, Kenya. This full-time role suits university graduates with at least three years of experience who are interested in marketing, data analysis, and consumer insights within the beverage industry.

Read full role

What you will do

  • Analyze sales and customer data from sources such as Nielsen, Circana, Quantium, and retailer loyalty data to monitor market and brand performance.
  • Support category strategy and customer plans by providing data-driven insights for Joint Business Planning with retail customers.
  • Collaborate with stakeholders across Merchandise, Marketing, and Sales to communicate data clearly and influence strategy.
  • Develop and execute strategies in partnership with commercial teams to align business plans with customer needs and growth drivers.
  • Understand channel dynamics and recommend actions to capture growth opportunities.
  • Lead performance reviews and use data to improve sales forecast accuracy and effectiveness.
  • Work with research agencies and commercial teams to update and maintain the company's knowledge and insight resources.

Requirements

  • University degree.
  • At least three years of relevant experience.
  • Experience with qualitative and quantitative research techniques, including shopper and retailer environment research.
  • Experience in similar roles within Consumer Packaged Goods is preferred.
  • Experience managing research agencies is essential.
  • Some commercial experience or exposure is highly desirable.
  • Strong communication skills.
  • Confidence to challenge existing thinking and engage in customer-facing situations.
  • Ability to create alignment within cross-functional teams.
  • Ability to work effectively in a fast-paced and changing environment.

How to apply

Apply through the employer's official contact by submitting your application before Wednesday, 4 November 2026.

View advert & apply