Sales and Marketing · Full-time
Recruitment agency · Career Directions LimitedMarketing&Communications Lead
Employer not disclosed by agency

About this role
This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.
Role overview
An undisclosed employer is looking for a Marketing & Communications Lead based in Nairobi, Kenya, with responsibilities across multiple countries. This full-time role is ideal for someone with experience leading marketing teams and managing communications strategies in a regional or multi-market context, preferably in the technology or IT sector.
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What you will do
- Develop and implement the marketing and communications strategy for the group across Kenya and other countries of operation.
- Manage all aspects of event planning and execution, including speaker sourcing, vendor coordination, and post-event follow-up.
- Lead and mentor the marketing team, setting priorities and ensuring consistent delivery of objectives.
- Coordinate the SEO and social media teams to create a unified communications strategy and execute tasks directly when needed.
- Oversee brand positioning and messaging across the group's portfolio, maintaining consistency while respecting individual brand identities.
- Manage content creation for digital channels, marketing materials, and client communications.
- Collaborate with sales and business unit leaders to align marketing activities with commercial goals.
- Track and report on marketing and event performance across regions.
- Manage relationships with external vendors, agencies, speakers, and media partners.
- Control the marketing budget and report on the return on investment for campaigns and events.
Requirements
- At least 3 to 4 years of experience leading a marketing team.
- Strong written and verbal communication skills.
- Ability to manage multiple projects, teams, and stakeholders simultaneously.
- Experience in developing marketing strategies and executing them with measurable results.
- A hands-on approach, capable of both leading a team and executing tasks independently.
- Experience working across multiple markets or regions.
- Experience in marketing, preferably within the technology or IT industry.
Benefits
The role offers the chance to influence the marketing voice of a growing multi-brand organisation, work directly with company leadership, and operate in a dynamic environment spanning multiple countries and industries.
How to apply
Apply through the employer's official contact with your application before the closing date, which has not been published.