Other · Full-time
Recruitment agency · Brites Management ServicesDIGITAL MARKETER
Employer not disclosed by agency
NairobiMid level · Not statedDeadline not stated by agencyChecked 27 Sept 2026
About this role
DUTIES AND RESPONSIBILITIES
Digital Marketing Strategy
- Develop and implement effective digital marketing strategies aligned with business objectives.
- Plan and execute digital campaigns across relevant online platforms.
- Identify new digital marketing opportunities and emerging trends.
- Monitor campaign performance and recommend improvements.
Social Media Management
- Manage the company’s social media platforms and online presence.
- Develop and implement social media content strategies.
- Schedule and publish engaging content consistently.
- Monitor comments, messages, mentions, and audience engagement.
- Grow the company’s online community and brand visibility.
Content Creation & Copywriting
- Create high-quality and engaging content for social media, websites, blogs, email campaigns, and other digital platforms.
- Write compelling captions, advertising copy, articles, and promotional materials.
- Develop creative concepts for campaigns and marketing initiatives.
- Ensure all content aligns with the company’s brand voice and communication standards.
Paid Advertising & Campaign Management
- Plan and manage online advertising campaigns across relevant platforms.
- Develop and test different ad creatives and messaging.
- Monitor advertising performance, budgets, reach, engagement, and conversions.
- Optimise campaigns to improve ROI and achieve marketing objectives.
SEO & Website Marketing
- Apply basic SEO principles to improve online visibility and search rankings.
- Conduct basic keyword and competitor research.
- Support website content optimisation and updates.
- Monitor website traffic and identify opportunities to improve organic reach.
Analytics & Performance Reporting
- Monitor social media and digital marketing analytics.
- Analyse campaign performance, audience behaviour, traffic, and engagement.
- Prepare regular digital marketing performance reports.
- Use data insights to make informed marketing decisions and improve campaign results.
Brand & Audience Engagement
- Maintain a consistent brand image across all digital channels.
- Identify and understand target audiences and their online behaviour.
- Engage with customers and respond professionally to online enquiries and feedback.
- Develop campaigns that strengthen customer relationships and brand loyalty.
Read full role
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Diploma or Degree in Marketing, Business Administration, Communications, or a related field.
- Over 3 years of experience in digital marketing or social media management.
- Strong content creation and copywriting skills.
- Knowledge of social media analytics tools.
- Basic understanding of SEO and online advertising.
- Strong creativity and ability to develop engaging digital content.
- Good analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple campaigns and meet deadlines.
- Strong understanding of current digital marketing and social media trends.
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on the employer’s official contact
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.
Salary disclosed: KSHS. 40,000