Export Sales & Distribution Manager (Lubricants)

Sales & Business Growth

• Deliver volume, revenue, profitability, and market share targets across assigned export markets.
• Develop and execute annual commercial business plans aligned with regional growth strategies.
• Monitor and improve key business performance indicators, including sales volume, revenue growth, pricing effectiveness, gross margins, and market share.
• Identify new business opportunities and implement initiatives to accelerate commercial growth.

Distributor Management

• Identify, appoint, develop, and manage distributor partners across assigned markets.
• Build strong distributor relationships to ensure excellent market coverage and execution.
• Monitor distributor performance against agreed KPIs, including sales growth, market coverage, stock availability, customer service, and financial performance.
• Conduct regular business reviews and implement performance improvement initiatives.
• Strengthen distributor capabilities through sales coaching, route optimization, and incentive programs.

Market Expansion & Go-to-Market Execution

• Develop and implement effective route-to-market strategies.
• Expand distribution across retail outlets, workshops, fleet customers, and industrial accounts.
• Identify market gaps and new business opportunities to increase market penetration.
• Ensure effective execution of commercial and brand initiatives across export markets.

Customer & Channel Development

• Build strong relationships with wholesalers, distributors, fleet operators, workshops, mechanics, and key decision-makers.
• Develop customer engagement initiatives that strengthen brand loyalty and recommendation.
• Implement channel strategies that improve customer acquisition, retention, and market coverage.

Commercial & Financial Management

• Manage commercial performance in line with business objectives.
• Execute competitive pricing strategies while protecting profitability.
• Monitor distributor credit exposure and financial sustainability.
• Maximize return on investment from promotions, trade marketing, and market development activities.
• Ensure compliance with company commercial policies and governance standards.

• Bachelor's degree in Business Administration, International Business, Sales & Marketing, Supply Chain Management, Logistics, Economics, or a related field.

• Minimum 7–10 years of experience in export sales, commercial management, business development, or distribution management.
• Experience within the lubricants, FMCG, manufacturing, energy, automotive, or industrial sectors will be an added advantage.
• Proven success managing distributors and regional/export markets across multiple countries.
• Demonstrated ability to consistently deliver sales growth, revenue, profitability, and market expansion targets.
• Strong understanding of distributor management, route-to-market strategies, and channel development.
• Excellent commercial acumen, negotiation, relationship management, and strategic planning skills.
• Willingness and ability to travel extensively across assigned export markets.