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Finance and Accounting · Not stated

Recruitment agency · Pavago Kenya

Sales Development Representative (SDR) - Accounting & Financial Services

Employer not disclosed by Pavago

KenyaNot stated · RemoteDeadline not published by employerChecked 15 Oct 2026
Illustration of financial charts, a calculator and a laptop on a desk.

Published by employer

About this role

This plain-English summary was prepared by work.ke from the original advert. Confirm all details on the source before applying.

Role overview

A client of Pavago is looking for a Sales Development Representative (SDR) to work remotely from Kenya during U.S. business hours (EST). The role involves generating and closing new business in accounting, bookkeeping, and financial services, suitable for candidates with B2B sales experience in these areas.

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What you will do

  • Build targeted prospect lists using tools like LinkedIn Sales Navigator and Apollo.
  • Conduct outreach through cold calling, email, LinkedIn, and social media channels.
  • Research prospects and personalise messages based on accounting and financial needs.
  • Follow up consistently to generate qualified sales opportunities.
  • Conduct discovery and qualification calls with business owners and decision-makers.
  • Present solutions, handle objections, prepare proposals, and close smaller deals independently.
  • Maintain accurate records and manage pipeline in CRM systems such as HubSpot or Salesforce.
  • Track sales performance metrics and provide regular updates.
  • Support lead-generation campaigns on Facebook and Instagram when needed.

Requirements

  • Proven B2B sales experience in accounting, bookkeeping, financial services, or related professional services.
  • Experience with outbound prospecting and lead generation.
  • Confidence in conducting discovery calls, presentations, and handling objections.
  • Ability to manage sales opportunities from prospecting through to closing.
  • Familiarity with CRM platforms like HubSpot or Salesforce.
  • Experience using sales tools such as Apollo, LinkedIn Sales Navigator, Outreach, or Salesloft.
  • Excellent spoken and written English skills.
  • Strong follow-up, organisational, and relationship-building abilities.
  • Ability to work independently during U.S. Eastern Standard Time business hours.

Benefits

This is a fully remote position with direct ownership of sales pipeline and revenue. There is a clear performance-driven environment with key performance indicators and opportunities for growth into roles such as Account Executive, Sales Manager, or Business Development leadership.

How to apply

Apply through the employer's official contact by submitting your application. Qualified candidates will receive an invitation to complete a short introductory video via Spark Hire. Check your inbox and spam folder for this invitation. The employer has not published a closing date.

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